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REAL PROJECT

Cristália Injectables.

Institutional website for Cristália's aesthetics line, with product portfolio, scientific content and an access area for professionals.

Project type
Institutional website · Aesthetics
Client
Cristália
Status
Published
Cristália Injectables website shown on a laptop, with the headline “Precision that sustains”, the Bio Meyisun product and cards for Bio Meyisun, Prosigne, Stylage and Anesthetics
Cristália Injectables: the aesthetics line portfolio on an institutional website with a premium identity.

The Challenge

A technical portfolio with products that demand accurate information needs to be understandable without losing the brand's elegance. The challenge was to organize products, science and services for different audiences — professionals, clinics and distributors — while keeping the experience sophisticated and responsive.

The result

An institutional website that organizes the Cristália Injectables portfolio, gives quick access to each product's information and sustains the brand's digital presence in the aesthetics market.

OVERVIEW

The project in context.

Cristália Injectables is the aesthetics line of Cristália, on the market since 2005, with fillers, botulinum toxin and topical anesthetics. The website brings this portfolio together in a dedicated environment: it presents the brand's history, organizes the products into dedicated pages, gathers Injectables Class and opens access to the professional area.

Goal

Present the aesthetics line portfolio with clarity and credibility, bring health professionals closer to each product's information and gather content, training and account access in a single environment.

Scope

  • Home with campaign carousel and featured portfolio
  • Product pages: Bio Meyisun®, Prosigne®, Stylage® and Anesthetics
  • About us with Cristália's history and the aesthetics line timeline
  • Injectables Class: content and training for professionals
  • Minha conta area for professional access
  • Contact and brand service channels

THE SOLUTION

How we built it.

An institutional website with its own identity, a carousel opening and navigation across About us, Portfolio, Injectables Class and Contact. The portfolio presents each product in a card and on its own page; the Minha conta area centralizes professional access; the visual language combines gold, black and product photography to translate the brand's aesthetics.

FEATURES

The product in use.

01

Organized portfolio

Bio Meyisun®, Prosigne®, Stylage® and Anesthetics each get their own cards and pages, with information for every line.

02

Premium identity

Gold, black and product photography build a sophisticated reading, aligned with the brand's positioning.

03

Professional area

The Minha conta access centralizes service for professionals and partners of the aesthetics line.

04

Content and relationship

Injectables Class and the contact channels bring training, questions and support closer to the prescriber's journey.

TECHNOLOGIES

The project's foundation.

RESULTS

What changed with the solution.

Visit project

LET'S BUILD

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